Wednesday, October 24, 2012

AAPL 3-Minute Chart Shows Price Drop After iPad Mini Announcement

AAPL price was well above 630 as the announcement party started, the room was full of excitement and hope.  Alas, as the 1 o'clock hour proceeds a nervous tension appears.  Traders and analysts are deaf to the attributes of the new Mini and instead wait for the price point.  Boom! $330. Stock price collapses. With mini's already available at the $200 price point and GOOG likely initiating perhaps a $100 price tag to spur holiday sales, $330 is a long ways away.  Apple may have played the quality card too far. The coveted education market would have difficulty in justifying a $330 tablet versus a $200 or less tablet for the classrooms. In addition, Apple now has many products available, a sea of confusion. Steve Jobs knew how important a streamlined, clean, simple approach was, which feeds into the elegance of the devices. AAPL is becoming more and more of a me-too company, and with all the recent iPhone5 headaches, their quality is even under scrutiny moving forward.

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